Project: Izotti Mens Wear
Men’s tailored suit shopping, made simpler.
Izotti revolutionized the suit industry with it’s patent-pending suit-fitting technology. With a simple shutter of your smartphone camera, the app generates your suit measurements, simplifying the purchase process for decent Italian suits.
- Web eCommerce
- Brand Identity
- App Development
- Shopify liquid
- CSS Jquery
01. The Challenge
Simplify the Suit Purchasing Process
Prior to becoming Izotti clients, the suit landscape was elaborate with specialty stores, pushy salesmen, and OH SO MUCH time spent fitting everyone with just the right size. This was further complicated with accessories such as ties, bowties, pocket squares, suspenders, and funky socks. For the average male who owns 5 different pieces of clothing – including shoes – this was too much.
Izotti looked for a way to make the suit purchasing process more straightforward via technology. Lifted Solutions helped them build that technology.
02. The Solution
Izotti partnered with Lifted Solutions to bring their idea to market in 3 ways:
1. Brand Identity
Developing a sophisticated, yet witty brand that fights for the common suit wear-er
2. App Development
Creating the app that would intake suit measurements with just the snap of a smartphone camera
Developing and promoting a Shopify storefront to allow customers to get their hands on fine Italian suits.
Business Collection Page
03. The Brand Identity
The Golden Seal of Izotti
The “Golden Seal of Izotti” is a promise to customers about the quality and ethical materials used to fashion a suit. We designed and expanded that brand identity across media including Business Cards, Apparel Tags, Product Packaging, Collections Look Book, Events Graphics, Social Media Graphics, Blog Graphics, Typography and Color Guide.
CUSTOM WEDDING SUIT PLANNING BUILT - IN APPLICATION
”Lifted listened to my idea for an app that would change the way men everywhere would shop for suits. They transformed my app idea into a million dollar ecommerce business. They are revolutionary thinkers and an extended part of my team.MotiCEO, Izotti