Project: Izotti Mens Wear

Men’s tailored suit shopping, made simpler.

 

Izotti revolutionized the suit industry with it’s patent-pending suit-fitting technology. With a simple shutter of your smartphone camera, the app generates your suit measurements, simplifying the purchase process for decent Italian suits.

Platform

  • Web
  • Mobile

Expertise

    • Web eCommerce
    • Brand Identity
    • App Development

Technology

    • HTML   Javascript
    • Shopify   liquid
    • CSS    Jquery

01. The Challenge

Simplify the Suit Purchasing Process

Prior to becoming Izotti clients, the suit landscape was elaborate with specialty stores, pushy salesmen, and OH SO MUCH time spent fitting everyone with just the right size. This was further complicated with accessories such as ties, bowties, pocket squares, suspenders, and funky socks. For the average male who owns 5 different pieces of clothing – including shoes – this was too much.

Izotti looked for a way to make the suit purchasing process more straightforward via technology. Lifted Solutions helped them build that technology.

02. The Solution

Our Approach

Izotti partnered with Lifted Solutions to bring their idea to market in 3 ways:

1. Brand Identity
Developing a sophisticated, yet witty brand that fights for the common suit wear-er

2. App Development
Creating the app that would intake suit measurements with just the snap of a smartphone camera

3. eCommerce
Developing and promoting a Shopify storefront to allow customers to get their hands on fine Italian suits.

Business Collection Page

03. The Brand Identity

The Golden Seal of Izotti

The “Golden Seal of Izotti” is a promise to customers about the quality and ethical materials used to fashion a suit. We designed and expanded that brand identity across media including Business Cards, Apparel Tags, Product Packaging, Collections Look Book, Events Graphics, Social Media Graphics, Blog Graphics, Typography and Color Guide.

CUSTOM WEDDING SUIT PLANNING BUILT - IN APPLICATION

Lifted listened to my idea for an app that would change the way men everywhere would shop for suits. They transformed my app idea into a million dollar ecommerce business. They are revolutionary thinkers and an extended part of my team.

MotiCEO, Izotti

04. Results

At Lifted, Results Are EVERYTHING.

78

Increased Organic Traffic

81

Increased Organic Conversions

65

Increased Returning Users

We co-design data-smart, revenue-generating, growth-driving technology with our clients.

Let’s grow your business.

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