Prior to becoming Izotti clients, the suit landscape was elaborate with specialty stores, pushy salesmen, and OH SO MUCH time spent fitting everyone with just the right size. This was further complicated with accessories such as ties, bowties, pocket squares, suspenders, and funky socks. For the average male who owns 5 different pieces of clothing – including shoes – this was too much.

Izotti looked for a way to make the suit purchasing process more straightforward via technology. Lifted Solutions helped them build that technology.

The “Golden Seal of Izotti” is a promise to customers about the quality and ethical materials used to fashion a suit. We designed and expanded that brand identity across media including Business Cards, Apparel Tags, Product Packaging, Collections Look Book, Events Graphics, Social Media Graphics, Blog Graphics, Typography and Color Guide.